Privacy
Privacy Policy
Last updated April 18, 2026
Summary
We take your privacy seriously. The information you share with us through this site is used only to help find appropriate senior care options for your family. We do not sell your information, we do not share it with third parties without your permission, and we do not use third-party tracking that fingerprints you.
What information we collect
When you submit our intake form, we collect the information you provide — your name, your relationship to the person needing care, limited information about the care recipient, your county, the type of care you are considering, your timeline, your preferred contact method, and any notes you choose to share.
We also record technical information about the submission (IP address, timestamp, and browser user-agent) so that we can investigate abuse of the form if it occurs.
How we use your information
We use your information only to:
- Reach out to you and understand your family's situation
- Recommend appropriate senior care options
- With your permission, introduce you to specific senior care communities or providers
- Comply with legal obligations if we are required to produce records
How we store your information
Intake submissions are stored in an encrypted PostgreSQL database hosted by Supabase in a United States region. Access is restricted to Apex staff. We default to a 24-month retention period for intake records; after that, records are either archived in an access- restricted form for legal/compliance purposes or deleted.
Data transmitted to and from this site is encrypted in transit (HTTPS).
Analytics and cookies
We use Vercel's privacy-friendly analytics, which does not set tracking cookies and does not collect information that identifies you personally. We do not use Google Analytics, advertising trackers, or third-party session recording.
Your rights
You have the right to:
- Ask us what information we have about you and how it has been used
- Correct information that is inaccurate
- Request deletion of your information at any time
- Withdraw any consent you previously gave us
To exercise any of these rights, email tami@apexeldercareconsulting.com or call (253) 200-4591.
Changes to this policy
We may update this policy from time to time. Any material changes will be noted at the top of the page with an updated date. Continued use of the site after a change constitutes acceptance of the updated policy.
Contact
Questions about this policy, or any aspect of how we handle your information, can go to tami@apexeldercareconsulting.com.